Available for opportunities

George Mitra

Senior Product Designer · UX/UI Lead · Design Engineer a.k.a. Jott

I'm based in Manila, Philippines, and I take products from discovery and prototype all the way to production, designing them to be both beautiful and actually usable. I've built and launched two production apps on Google Play.

View My Work → Let's Collaborate

85%↑Task completionStrato HCM UX overhaul · SpinifexIT

60%↓Support callsSelf-service redesign · DXC Technology

40%↓Design handoff timeMaterial design system · SpinifexIT

2Apps live on Google PlayKasenso POS · TrainerQ

Chapter 01第一話

Projects that made it
to production

Enterprise SaaS I led, products I built and shipped myself, and design systems work.

main story arcs ↓

85% ↑ task completion

EP.01 · ENTERPRISE SAAS · SAP SUCCESSFACTORS

Strato HCM

An HR document platform built for SAP SuccessFactors, covering automated document generation, approval workflows, and a secure Digital Employee File. Over four years at SpinifexIT I directed its UX strategy and product design: an overhaul that lifted task completion by 85%, and a Material design system that cut handoff time by 40%.

UX Strategy
Design System
Enterprise B2B
Accessibility

Read chapter

Live on Google Play

EP.02 · POINT OF SALE · PRODUCT BUILD

Kasenso POS

A cloud POS for small Philippine food businesses, running daily restaurant orders in Quezon. It ships as an Android app and an installable offline PWA, with a kitchen display, recipe-based inventory, scheduled reports, and AI marketing copy.

Android + PWA
Firebase
Cloud Functions

Read chapter

Live on Google Play

EP.03 · FITNESS RPG · PRODUCT BUILD

TrainerQ

A gamified fitness and coaching platform: workouts earn XP, streaks and weekly goals level up your character, and AI suggests meal plans and workouts. It also has a coach marketplace, bookings, and messaging.

Next.js
Firebase
Gamification

Read chapter

EdTech · New

EP.04 · WEB PLATFORM · PRODUCT BUILD

TCHRS

Turns teachers' lesson plans into exams, publishes them to class sections, and marks them automatically, even from photographed paper sheets.

Read chapter

SaaS

EP.05 · WEB APPLICATION

Quibble

Better pricing science: it optimizes prices in real time while customers are shopping.

Read chapter

Design System

EP.06 · DESIGN SYSTEM

TrainerQ DS

A Figma library built on shadcn/ui that mirrors the codebase component-for-component.

Read chapter

Chapter 02第二話

Designer, builder,
18 years deep.

Character Profileキャラ

Name: George Mitra
Alias: Jott
Class: Product Designer · UX/UI Lead · Design Engineer
Origin: BS Computer Science, STI College
Badge: BCS Foundation Certificate in UX
Worlds: UAE → Malaysia → Singapore → Manila
Builds: Kasenso POS · TrainerQ · TCHRS

Hi! My name is George. My friends call me Jott, and you can too. I'm a Senior Product Designer and UX/UI Lead with 18 years of experience designing enterprise and consumer digital products.

I combine UX research, product strategy, design systems, accessibility, and front-end development with AI-assisted workflows to take products from discovery and prototype through production. My path started in Computer Science, so I'm as comfortable in an engineering standup as in a design critique.

At SpinifexIT I led a UX overhaul that improved task completion by 85% and built a Material design system that cut design-to-development handoff time by 40%. At DXC Technology, a redesign cut support calls by 60%. Today I lead product design, accessibility, and web architecture across a multi-brand ecosystem serving 8,500 active investors. On my own, I've built and shipped Kasenso POS, TrainerQ, and TCHRS.

LinkedIn ↗ Kasenso ↗ TrainerQ ↗

戦略Product & UX

Product Strategy
Product Discovery
UX Research
Journey Mapping
Information Architecture
Usability Testing
Product Analytics
A/B Testing
Conversion Optimization

体系Design Systems

Figma
Component Libraries
Design Tokens
Material Design
shadcn/ui
WCAG 2.1 AA
Wireframing
User Flows

開発Design Engineering

HTML5
CSS3 / Sass
JavaScript
React / Next.js
Vue.js
Tailwind CSS
Custom WordPress
PWA Architecture
Firebase

術AI-Assisted Development

Claude Code
Cursor
Google AI Studio
Antigravity
Vibe Coding
Rapid Full-Stack Prototyping

分析Analytics & Testing

Hotjar
Amplitude
Microsoft Clarity
Maze
Usability Testing
A/B Testing

Chapter 03第三話

Special moves

From early discovery to a shipped release, I cover the full spectrum.

Product Strategy & Discovery

Turning complex business requirements into clear product direction, roadmaps, and user journeys that teams can build.

UX Research

Interviews, contextual inquiry, usability and A/B testing, and analytics to ground every decision in real behavior.

Design Systems & Accessibility

Component libraries, design tokens, and WCAG 2.1 AA standards that keep multi-brand products consistent and inclusive.

Design Engineering

Production-quality front-end in React, Vue, Tailwind, WordPress, and PWAs. I implement the interfaces I design.

AI-Assisted Development

Claude Code, Cursor, and AI Studio workflows that shrink iteration cycles from weeks to days, from prototype to release.

UX Leadership

Design governance, critique, mentoring, and cross-functional partnership with product, engineering, and QA.

Chapter 04第四話

Story arcs

The career so far, one arc at a time.

Feb 2026 — PresentCurrent arc

Senior Web Developer / UX/UI Designer

iSupport Worldwide · Client: Spartan Investment Group

Leading product design, accessibility, and web architecture across a multi-brand digital ecosystem serving 8,500 active investors.

Multi-site ecosystem: architected and scaled 4 brand platforms across the investor and self-storage ecosystem, including Cubby, on custom WordPress builds alongside storEDGE, with 100% uptime and regulatory compliance
Design system & UX governance: established enterprise design and accessibility standards across web properties, strengthening consistency, conversion funnels, and performance
AI-assisted development: Claude Code and custom plugins to design, build, and deploy features fast and shorten iteration cycles

Oct 2025 — Feb 2026Founder arc

Product Owner

Self-employed · Kasenso POS · TrainerQ · TCHRS

Owned roadmap, product design, development, release, and support for three products built independently, two of them live on Google Play.

Kasenso POS: a production cloud POS used for real restaurant orders, taken from concept through Android/PWA release and ongoing support
TrainerQ: gamified fitness and coaching with workout logging, AI recommendations, a marketplace, bookings, messaging, and notifications
TCHRS: a teacher assessment platform with AI-generated exams, automated and photo-based marking, class reports, and CSV export (open the app ↗)

Jun 2021 — Oct 2025

UX Expert / UX/UI Designer Lead

SpinifexIT · Strato HCM enterprise product suite

Directed UX strategy and product design execution for the enterprise Strato digital product suite.

Redesign impact: led a comprehensive UX/UI overhaul of enterprise workflows that improved user task completion by 85%
Design system efficiency: engineered a standardized Material design system that cut design-to-development handoff time by 40% and removed cross-team friction
Product strategy: partnered with product leadership to translate complex B2B requirements into accessible, frictionless user journeys

Apr 2019 — May 2021

Senior UX/UI Design Lead

DXC Technology

Focused on enterprise digital transformation and customer self-service product optimization.

Support cost reduction: redesigned a core enterprise platform with intuitive self-service UX patterns, reducing support call volume by 60%
Cross-functional execution: worked with engineering and QA to enforce design fidelity and pixel-accurate implementation from Figma specs

Origin arcs